Retail operations
Supporting store teams, processes and consistent execution across the network.
CICI Retail · Canada
The company behind Continental.
CICI Retail is a Canadian retail company built on value, practical execution and long-term growth.
Canadian rootsSince 1996
Retail network50+ stores
Canadian presence5 provinces
Canadian retail. Built on value.
Our company
One team behind every store.
CICI Retail provides the corporate foundation behind Continental. From our Montréal head office, we support the people, operations and ideas that move our retail network forward.
Our roots reach back to 1996. Today, our value-focused retail network serves communities across Québec, Ontario, New Brunswick, Nova Scotia and Manitoba.
Our footprintFashion, home and value retail across Canada
Our history
A retail legacy that continues to evolve.
CICI Retail’s roots date to 1996, supported by decades of hands-on Canadian retail experience. Lessons from Bentley’s national growth—including store expansion, banner development, operational modernization and community involvement—helped shape the practical, customer-focused approach behind CICI Retail.
Explore our historyExperience carried forwardHead office
The work behind the network.
Our central teams bring together the day-to-day disciplines that keep a multi-province retail network moving.
Buying & merchandising
Shaping product assortments around discovery, relevance and everyday value.
Marketing & digital
Connecting customers with our stores through clear, useful and timely communication.
Finance & shared services
Building the systems and support that help our retail teams operate effectively.
Our retail network
Continental, part of CICI Retail.
Continental is the customer-facing retail banner within CICI Retail. Its stores help customers discover fashion and home products at value-driven prices.
Explore ContinentalFor store locations, current offers and customer information, visit Continental’s official website.
CICI RetailContinentalFashion · Home · Value
Connect
Head office in Montréal.
For corporate, business or professional inquiries, connect with CICI Retail through our official company channels.
Registered office6125 Chemin de la Côte-de-Liesse, Suite AMontréal, Québec H4T 1C8Canada
Looking for a store?
Continental’s website has the latest store directory and customer information.
Find a Continental store